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Sari Baby is a healthy & nutritional premium baby food for busy mums and their little foodies. They create baby food that's so good, parents would want to eat it too.
They wanted something that had a playful, premium edge yet that didn't feel childish. Complimenting illustrations were drawn up that told the story of their food yet remained versatile in their use; each illustration has a subtle painted texture to make it feel more tactile and natural.
We achieved a brand that was not only playful, but unique and eye-catching, speaking to parents of both genders.
