Logo and brand guidelines for lifestyle brand Hatcher Rossi. Hatcher Rossi is made for the busy and ambitious worker, mum & intelligent shopper; Always one step ahead. The brands target market stands on the line of classic and a little conservative, but also creative at heart. It was important to have a variation of the logo that was small enough to be used on accessories and labels which is why we have the full logo, as well as the acronym.

‍